The Covid Pandemic has brought a major shift in the theatrical release of the films. With the release of the new films Mission: Impossible 7 and A Quiet Place, Paramount Studious have taken a major step in shortening the time of home viewing of the movie. The major movies will be available on Paramount+ for home viewing after 45 days of release in the theatres. The ViacomCBS made these major announcements on ‘Investor Day.’
Know all about the delay in the Release of various movies of Universal Pictures
The release of the movies was already delayed a lot due to the Covid-19 pandemic. Many blockbuster movies had to take a great delay for their release in the theatre. The release date of Quiet Place was set to be released in March 2020. While Mission: Impossible 7 was originally set to release on November 19 in theatres.
There have been many experiments with the theatrical release of movies. And the step of Paramount of shortening the 90-days theatrical window. Hollywood studios have led the experiment to short the theatrical window to defend movies that are extensively dependent on theatres for their release.
Universal Pictures has signed a deal with AMC theatres and Cinemark for the release of its films as early as 17 days for PVOD or 31 days with the film crosses more than $50 million on its opening weekend. While the experiment continues as Warner Bros. Makes a controversial decision of releasing all of the movies on HBO max on the same date as they are released in theatres. Raya and the Last Dragon will be available in both PVOD and theatres from March 5. The films will be available for Disney+ subscribers.
Drawing blockbusters like Mission: Impossible 7 on streaming platforms like Paramount+, is definitely a step to bring more subscribers to the streaming platforms. During the pandemic, Paramount has sold its distribution rights to many streaming platforms. Netflix has Aaron Sorkin’s “The Trial of the Chicago 7” and Amazon Studios has Eddie Murphy’s “ Coming 2 America”.
But the studio had kept its secret big blockbuster in the hope of getting greater returns at the box office. The combined box office collection of “A Quiet Place” and “Mission: Impossible Fallout” had a gross income of $1.1 billion worldwide at the box office for Paramount in 2018.