8 Books to shift your entrepreneurial outlook, For many, 2020 has felt like a year of unending upheaval and transition, two themes that are not ready to go away anytime soon. Recent events have not left any single part of society untouched, and business is no different. When times are good, becoming a successful entrepreneur doesn’t just mean making money. During stressful moments, great business leaders excel, but that does not make challenging times any easier.
Gathering other insights is always useful if you’re looking to learn how to survive the storm. No book will be able to tell you the key of confusion to get your business through, but here are eight that can help.
1. . Be the Go-To: How to Own Your Competitive Market, Charge More, and Have Customers Love You For It by Theresa M. LÄ«na:-
Consumers avoid taking chances in times of confusion and instead gravitate towards classic ‘go-to’ products, but how do these brands gain that position in the first place? Be the Go-To is a deep dive into how in the past different businesses are “go-to” brands and what companies need to do to maintain the same position in today’s ever-volatile industry.
2. Healing Hacks: Bring Your Body Back to Nature by Ian Hart:-
They are, at the end of the day, individuals, no matter how much entrepreneurs want to devote themselves to their companies. They need to take care of themselves as well as their company if entrepreneurs want to be able to meet the obstacles their company could face. Healing Hacks is the personal and professional success story of Ian Hart, followed by unexplained medical disasters and the resulting inspiring healing process.
3. Change (the) Management: Why We as Leaders Must Change for the Change to Last by Al Comeaux:-
All too often, organizations in desperate need of improvement concentrate on the little items. Although there’s nothing wrong with an occasional readjustment, a top-down restructuring is often the only real solution. Shift (the) Management takes the topic of change back to the leaders at the center of it all, reflecting on ways in which fundamental change can assist organizations through a range of different problems.
4. The Master Identity Thief: Testimony and Solutions of an Expert Witness by Dartanyon A. Williams:-
By the time he had formed a multimillion-dollar crime syndicate, Dartanyon A. Williams was just 23 years old, and not long after, he was behind bars. Williams’ tale of how he moved his criminal talents to various targets, revealing harrowing truths about white-collar crime and corporate corruption in the process, is The Master Identity Thief.
5. Sacred Economics: Money, Gift, and Society in the Age of Transition by Charles Eisenstein:-
Sacred Economics does not concentrate on the business world’s cutting edge, but that does not render its contents any less important. Charles Eisenstein tells the story of how communities turned towards capitalism founded on hunting and bartering and how those who prospered got to where they are today. It helps to look back on history to forge a course forward at a time when the economy seems to be experiencing an endless transition towards something new.
6. Average Sucks: Why You Don’t Get What You Want (and What to Do About It) by Michael Bernoff:-
Healthy entrepreneurship isn’t just about planning and networking, it’s all about realizing who you really are sometimes. The new book by Michael Bernoff strips away the jargon used in most business guides to concentrate on the essentials: what are you bringing as an entrepreneur to the table? Seeking an answer to that question may be more complicated than you thought, but Average Sucks will help you do so.
7. Banking on Digital Growth: The Strategic Marketing Manifesto to Transform Financial Brands by James Robert Lay:-
The business world is becoming increasingly digital with every passing year. However, the majority of conventional financial institutions, such as banks and credit unions, are also unprepared for the future. Digital Growth Banking is a how-to guide to understanding the role of finance in the digital economy, and the observations of James Robert Lay would be able to expand even the most stubborn traditionalists’ perspective.
8. Darkness Visible: A Memoir of Madness by William Styron:-
Much as businessmen need to take care of their wellbeing, they need to pay the same attention to their state of mind. The chronicle of his own depression, Darkness Evident, by the legendary novelist William Styron, is never easy to read, but always an essential one. The courage of Styron to lay bare his own pain and weakness will teach readers that the best way to move forward is to come to terms with their own problems.